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PBS Channel 13 in New York is the largest PBS affiliate in the country, with thousands of hours of co-produced
and original shows in its archive. Despite this valuable inventory of video content, very little appeared on the Thirteen.org website. And, what did appear was hard to find and presented inconsistently. |
Love and War was engaged to develop the implementation strategy and design for all of Thirteen’s video content –
from Bill Moyers to Frontline. The resulting destination site, “Video Thirteen,” was launched in 2008. For the first time, audiences could access Thirteen’s full video archive from a consistent, intuitive, and scalable video hub. |