With its fresh, authentic tacos, stylish interiors, and not-so-secret “secret” night club behind the kitchen, Coyo Taco has become an absolute phenomenon in Wynwood, Miami.

The branding we did for Coyo, including the naming, visual identity, signage, materials, and merchandise, builds on a playful mix of influences, including classic votive candle art, street taquerias, and the mysterious iconography of Mexican “loteria” cards.

Our branding extended into every aspect of the Coyo experience, including the design of the store exterior.